Posted by Jennifer on May 4th, 2012 | 0 comments
Have you been going it alone with online business idea generation, keyword research, and/or website building?
We all need a helping hand in this area. But when talking to SEO providers and others you would think that a team of 20 and a million dollars is required! Luckily this is not the case.
This week I have been going through the helpful training tools at Site Build It, or SBI! This is to...
Posted by Jennifer on Feb 23rd, 2012 | Comments Off
Jim Cockrum’s book, “Free Marketing: 101 Low and No-Cost Ways to Grow Your Business Online and Off” is devilishly simple, even though it stretches to 306 pages. It was published in 2011 in the US.
The thing I like the most about this book is its currency; it is really up-to-date with the latest online marketing techniques. It even talks about promotion with QR codes, which has...
Posted by Jennifer on Jan 27th, 2012 | Comments Off
As a product or service provider, you may not realise the background messages that you’re sending through ALL of your communications. This can have a detrimental effect on how others perceive your business.
Mixed messages can come from all angles. Observers may notice incongruency between what you say when marketing and what you say informally. Try to keep to a happy medium of positive messages...
Posted by Jennifer on Nov 24th, 2011 | Comments Off
Secret 1 to writing SEO copy: Writing for Search Snippets
Still working today, this trick entails writing copy so that hotly searched keyword phrases are close together on the page. Doing this, we are hedging our bets that these phrases come up in a small “snippet” (the paragraph under your search result) when Google decides to display those words, rather than a carefully written “meta...
Posted by Jennifer on Nov 15th, 2011 | Comments Off
Wrote sales page for Video Download product ($57) and edited sales page for eBook about Publishing. Client is a published author, speaker and meditation trainer. Sales Letter is modelled on story behind the film “the Matrix”.
See full Sales Letter: http://successissimplyspiritual.com/shop/video-download/
Short Sales page for eBook:...